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Platform · Self-service automation

Let customers complete governed service journeys on their own

Combine typed intent, approved knowledge, structured data capture, governed actions, and contextual human handoff across digital and voice experiences.

Self-service automation

Order resolution journey

Governed workspace

Delivery support

Customer verified

Active journey

My order should have arrived yesterday. Can you check it?

Your shipment was delayed. I found the order and can request a replacement using the verified delivery address.

✓ Action preparedPolicy and identity checks complete

For 01

CX leaders

For 02

Journey owners

For 03

Automation and technology teams

Self-service responsibility

Let customers finish service work safely.

Automation owns understanding, structured collection, grounded answers, governed action, and contextual handoff.

01

Answer with approved knowledge

Ground responses in authorized, versioned sources and make unsupported answers fail safely.

02

Complete routine service

Collect typed information, apply deterministic policy, and invoke allowlisted actions through explicit tools.

03

Escalate without repetition

Transfer intent, verified inputs, completed steps, and escalation reason into the assigned human workspace.

  • More journeys completed without losing policy control
  • Fewer unsupported answers and hidden automation decisions
  • Less customer repetition when a person must take over

Automation architecture

Design, govern, and operate the complete automation journey.

Flow Builder, AI coordination, typed tasks, actions, approvals, routing, testing, and release control are capabilities of Automation—not separate products.

01Typed intent and entities
Capture required information through governed schemas instead of prompt-only state.
02Grounded answers
Retrieve only authorized knowledge and retain citations to the evidence used.
03Governed actions
Execute allowlisted tools only after policy, permission, and confirmation checks.
04Contextual handoff
Route with the automation trace, collected context, and reason for escalation intact.
01

Understand and coordinate

Turn free-form customer requests into inspectable service goals.

  • Agent Coordinator

    Select, prioritize, switch, resume, cancel, or hand off customer journeys.

  • Agent Journeys

    Model one customer goal with explicit inputs, outcomes, prerequisites, and failure paths.

  • Conversation Tasks

    Collect and validate typed information with provenance and correction history.

02

Act with authority

Keep every customer-changing operation visible and bounded.

  • Governed actions

    Invoke pinned REST, MCP, or reusable-flow actions through typed schemas.

  • Approval gates

    Bind approval to the exact payload and execution snapshot before sensitive work.

  • Contextual handoff

    Transfer the goal, verified facts, completed actions, and reason for escalation.

03

Test, release, and observe

Move controlled automation from authoring into dependable operation.

  • Flow Builder and Test Studio

    Design the graph and inspect logic, context, provider calls, and failure behavior.

  • Versioned release

    Validate, approve, publish, promote, pause, and roll back immutable revisions.

  • Budgets and traces

    Retain model route, tokens, latency, fallback, actions, delivery, and outcome evidence.

Runtime journey

Keep conversational understanding and business execution in their proper roles.

AI interprets the request while durable workflows control validation, authorization, actions, recovery, and outcome evidence.

  1. 01

    Understand

    Classify intent and collect the minimum required context.

  2. 02

    Resolve

    Answer, capture, or complete an approved service action.

  3. 03

    Handoff

    Escalate with context when confidence, policy, or customer need requires it.

Expand self-service while keeping knowledge, action authority, provider use, and human handoff visible and reviewable.

Product evidence

See the operating moment—not another feature wall.

Review where context, action, ownership, and control meet during the work.

Versioned automation with validation, testing, routing, and controlled publication.

  1. 01

    Explicit journey logic

    Deterministic nodes and managed AI steps share one model.

  2. 02

    Human handoff

    Routing is a visible part of the journey rather than a hidden script.

  3. 03

    Lifecycle controls

    Validate, test, review history, and publish through defined gates.

  4. 04

    Version evidence

    Published behavior remains traceable to an immutable revision.

Role-specific workflows

Connect journey ownership, authoring, and operations.

Product responsibilities stay connected without collapsing administrators, operators, agents, and reviewers into one generic persona.

Journey owner

01

Define the service promise

Own the customer goal, eligible outcomes, escalation policy, and success measure.

  1. 1Choose a bounded journey
  2. 2Define authority and handoff
  3. 3Approve outcome measures

Automation designer

02

Author and validate the journey

Model coordination, typed collection, actions, approvals, and provider behavior.

  1. 1Build in Flow Builder
  2. 2Exercise Test Studio
  3. 3Submit an immutable release

Operations reviewer

03

Control production behavior

Review readiness, traces, failures, handoffs, budgets, and customer outcomes.

  1. 1Certify dependencies
  2. 2Monitor live traces
  3. 3Pause, repair, or expand

Enterprise integration and governance

Define authority, dependencies, and controls before launch.

Review integration boundaries and governance controls together so deployment assumptions remain explicit.

Integration boundaries

  • AI inference uses an approved managed alias or tenant provider connection
  • Business-system writes execute through allowlisted adapters
  • Voice and messaging availability remains provider- and deployment-specific

Governance controls

  • Versioned journey definitions
  • Authorized knowledge retrieval
  • Typed action schemas and confirmation
  • Traceable fallback and human handoff

Connected product family

Continue the customer journey.

Adoption path

Start with one bounded workflow and expand with evidence.

Sequence configuration, integration, testing, and rollout around measurable service outcomes.

  1. 01

    Choose the journey

    Start with a bounded intent, clear authority, and measurable outcome.

  2. 02

    Connect evidence and actions

    Bind approved knowledge, typed inputs, tools, policies, and handoff rules.

  3. 03

    Test failure behavior

    Validate unsupported answers, provider outages, consent, retries, and agent continuation.

Evaluation questions

Resolve these before rollout.

  1. 01Which intents may complete autonomously and which always require a person?
  2. 02Which sources and action adapters are authorized for each customer and role?
  3. 03What exact context must reach the agent when automation cannot complete the journey?

Evaluate it as one system

Bring a real self-service automation journey into the walkthrough.

Request a tailored walkthrough